Data-Driven Marketing: Embracing Data Science and AI for Success
This blog post explores the potential of data science and AI in enhancing marketing practices to achieve optimal results.
Three out of four Flemish companies still make no use of AI
Discover the challenges faced by Flemish organizations in adopting AI, from the knowledge gap to legal and ethical concerns.
Let’s face it: data doesn’t drive business value
Like oil, data has no value in its raw format. Instead, the value of your data lies in its potential to generate insights or products: it needs to be extracted, refined, and processed before it can generate value. So what does it cost to create value from your data? And how to quantify the business value of a data project?
Data Mesh - Beyond the buzz
Chances are you have recently heard a lot about data mesh, a decentralized approach to sharing, accessing, and managing analytical data. So, let's dive into a practical example to help you understand what a data mesh stands for.